It’s 7 am, my alarm goes off on my iPhone, and I groggily press any button that will get it to shut off. Five minutes go by and finally I’m starting to get my bearings. I roll over, pick up my phone and swipe over to my homepage. A year ago at this time of the morning, I would wake to little red circles on the corner of my go-to social media apps telling me how many notifications I have waiting for me. Since then, I’ve opted out of that feature.
Marketing & Advertising
In response to allegations that YouTube illegally collected personal data from children, Google has agreed to a monumental settlement with the Federal Trade Commission (FTC).
In the digital media space, technology is constantly changing—impacting business trends and best practices. In order to meet the demands of the industry, Johnson & Wales University has crafted an online BS – Digital Marketing & Social Media program that fosters the growth of future marketing and social media professionals, a population that is currently underrepresented.
Online marketing is an essential skill for today’s businesses. Yet the online world requires more than just marketing skills. In order to create websites and online marketing products that will be seen, it also requires tech skills and the ability to analyze data. Specifically, search engine optimization, or SEO, is a vital component of any online marketing program.
Instagram is typically seen as a platform for posting photos of smiling people and beautiful oceanside views. But with May being Mental Health Awareness Month, Instagram is harnessing the power of social media to become a platform where people can also be painfully honest and true to themselves—all while being supported by a vast, online community.
For most, social media serves as a personal outlet. For some, it is the cornerstone of business. For everyone, it is a constant presence of rapid-fire updates and information. When scrolling through your feeds, can you tell what is real and what is fake?
On Wednesday, March 13, 2019, Facebook saw what some are saying was the worst outage the social media network has ever experienced. While Facebook did not immediately confirm what caused the outage, the social network did tweet a short message to its 13.5 million followers stating that experts were looking into the issue.
“We’re focused on working to resolving the issues as soon as possible,” Facebook wrote, “But can confirm that the issue is not related to a DDoS attack.”
If you are a content marketer like me, your career pretty much revolves around creating things for your company. Blog posts (like this one!), social media posts, graphics, eBooks, videos, white papers—the list goes on and on.
Updated January 8, 2019
It's officially 2019—so that means its a great time to look at upcoming social media trends and make a game plan for how to tackle them in the new year. According to a recent report and survey by Hootsuite, marketers should expect five big social media trends this year: