If you’re looking for a degree that can open doors to multiple avenues of business and entertainment management, look no further than JWU Online’s Bachelor of Science in Sports, Entertainment, Event – Management. Our 100% fully-online curriculum is tailor-made for busy learners looking to accomplish their degree while being able to manage their professional and family responsibilities.
Experienced and Supportive Faculty
At JWU Online, our instructors bring a wealth of personal experience to the courses they teach, allowing them to install practical applicability to the courses our students take. Professor Louis Pullano brings decades of first-hand experience to his courses, serving as the former Director of Athletics and Associate Dean of Student Life at the Community College of Rhode Island. In addition, Pullano helped develop the first online courses of the B.S. – Sport, Entertainment, Event — Management program for JWU Online over a decade ago and has personally taught several courses in the program.
A Comprehensive Yet Diverse Curriculum
Our curriculum is designed to allow students to get a feel for each of the areas of sport management, entertainment and event management. Student can expect to explore each area through courses including “The Business of Sports,” “International Sports, Entertainment, Event and Venue Management” and “Safety, Security and Risk Management in the SEEM Industry” as part of their courseload.
Through a robust courseload that encompasses all three areas of the program, students get a solid foundation on each discipline, followed by electives that build upon the student’s prior learning. This allows students to determine which path in the program is the right fit for their goals.
“Our program has always been built out where you get to taste a little bit of all the flavors of the ice cream, so to speak,” states Pullano. “And by doing so, it gives you a good opportunity to step into the arena. We worked hard at trying to create a baseline of knowledge that allows our students to enter into the field — albeit sport, entertainment, or event — and get a foot in the door before most others do.”
One of the courses that Pullano teaches, Athletic Coaching and Administration, demonstrates the versatility of the curriculum and the many skills adaptable to one’s future career.
“It’s a pretty robust course. Students learn the principles of leadership and the principles of ethics. We touch base on so many aspects of leadership and management. There’s a statement I use in the class all the time: being a good teacher is being a good coach, and being a good coach is being a good teacher.”
All courses are founded upon gaining a solid grasp of business fundamentals applicable to all three disciplines in the program, which prepares students for any of the career paths they may choose to explore.
“The golden thread through all of our courses is leadership and management, engaging in the dynamics of the business,” notes Pullano. “Having this blend helps our students navigate toward one of the particular areas of the program that they might find that meets their general interests. This allows our students to then further navigate their way through the business dynamics of that area.”
Networking and Career Opportunities
Because our faculty have direct knowledge and experience within their respective industries, they’re able to impart that knowledge in the courses they teach. In addition, our faculty are willing and able to utilize their network and industry partners to help make connections with our students. In fact, Professor Pullano encourages his students to connect with him through LinkedIn to stay abreast of potential career opportunities.
Graduates of the program have found employment with various notable organizations within the sport and entertainment industry, including the Boston Red Sox, Gillette Stadium, Nike and the New York Mets.
According to the Bureau of Labor Statistics (BLS), the field of event management is projected to grow 5% over the next decade. Furthermore, our program can set students up for careers in various sports and entertainment fields, including brand management, sales, philanthropy, and market research.
“These three elements of our program are really a baseline that can open up many, many doors for our students,” states Pullano. “I feel like our degree gives our students the best chance to navigate and allows our students the best opportunities to move along in different areas based on their interests.”
Experiential Education
JWU’s approach to learning incorporates a level of experiential education, giving students the opportunity for hands-on learning through immersive coursework and internship opportunities. Chelsea Delfino ’26 took advantage of an on-site internship with Felger and Mazz at 98.5 The Sports Hub.
“My internship at 98.5 with Felger and Mazz at 98.5 The Sports Hub marked a significant stride toward achieving my dream. I interned under the guidance of James Stewart, the Executive Producer of the Felger & Mazz program, who has been a significant influence in my success thus far and has given me useful advice, a positive outlook, and reassurance going forward.
“I gained hands-on experience in creating, editing and uploading podcasts, illustrating segment headlines according to topic, which is a tasking skill that I never thought I would get the opportunity to learn, but one that I am also very grateful I have. Immersing myself in the sports-minded community at 98.5 The Sports Hub has boosted my confidence, and I have connecting with individuals who are on the career trajectory I aspire to follow.”
Delfino paired her coursework with her internship at Felger and Mazz at 98.5 The Sports Hub for a holistic academic experience as part of her studies within the B.S. – Sports, Entertainment, Event – Management program.
“Since starting my classes at JWU, I’ve found the experience to be more enjoyable than traditional schooling. While the courses at JWU have provided me with valuable information and insights into the sports industry, they have also been surprisingly enjoyable, which leads me to believe that maybe this is exactly where I should be, and perhaps what I should have been doing at a career standpoint all along, but better late than never, right?”
Advance Your Education
In addition to the career paths available for students of this program, graduates of our program can further pursue high-level positions with a master’s degree. At JWU Online, we offer an MBA in Event Management for those seeking to achieve senior management roles within their desired field. Professor Pullano recommends that students pursue an MBA in addition to their bachelor’s degree to expand upon the business operation skills needed for senior-level roles.
For our alumni that chose to continue their studies at Johnson & Wales, we offer the Wildcat Alumni Scholarship, a 25% tuition scholarship towards the eligible post-graduate degree of their choice.
Ready to take the next steps towards a fulfilling career in sport, entertainment, or event management with our fully-online B.S. – Sports, Entertainment, Event – Management degree at JWU Online? Complete the Request Info form, call 855-JWU-1881, or email [email protected].