Halloween Retail Trends 2019 [Infographic]

October 21st, 2019 by Kristen Regine - DBA

Last updated: October 19, 2023

Halloween Retail Trends 2019 [Infographic] banner

Halloween is coming, and so are the spooky shoppers.

For retailers—both brick-and-mortar and e-commerce—Halloween is an $8.8 billion holiday. However, this is not a record sales year for consumer spending, as some Americans are being cautious due to tariffs that were enacted this past month. The best year on record for Halloween spending was 2017, according to an article posted on The Balance, when more than $9 billion dollars was generated through spending.

This year, consumers are expected to purchase not only candy and costumes, but decorations and greeting cards too, according to the National Retail Federation (NRF).

Here’s a look at the top Halloween retail trends of 2019.

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